E578: Massive Chinese Seller Data Leaks

In this episode, Dave takes a look at one of the biggest Chinese Amazon sellers' documents and reveals how much they were making, how being suspended by Amazon affected their revenue, and how they bounced back well enough to go public. 

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Do you remember the ‘Amazon incident' of 2021?

This was when hundreds of Chinese sellers had their accounts suspended due to a massive server leak and a subsequent investigation by the Wall Street Journal.

It included numerous sellers with revenue well in excess of $100m USD and included the top sellers in China including RavPower, Mpow, and Aukey. 

Well one of these sellers is back (in fact, they never went away) and they just went public on the Hong Kong Stock Exchange. Their IPO filings shed enormous light into the inner workings of how these mammoth Chinese sellers operate as well as giving intriguing insight into what exactly transpired during the Amazon review manipulation incident. 

Timestamps

• 00:00 – Unveiling the Secrets of AuGroup
• 10:00 – The Aftermath of the Amazon Incident
• 20:02 – Strategic Shifts and Market Adaptation

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Thanks for listening!

Until next time, happy selling!