E570: Selling My Brand After 10 Years – Part 1
Mike is back on the podcast to look back on IceWraps' journey, from facing burnout to regrets from running more than one brand at a time.
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Takeaways
- Selling at the peak of your business can mean sacrificing future cash flows.
- Focusing on one business can lead to greater success.
- Running multiple brands at a time can dilute your effectiveness.
Timestamps
- 00:00 – The Journey of Ice Wraps: A Decade in E-Commerce
- 08:02 – Lessons Learned from Selling Ice Wraps
- 15:59 – Defining Success: The “One Thing” Focus
- 21:49 – The Transition: From Acquisition to Sale
As always, if you have any questions or anything that you need help with, reach out to us at support@ecomcrew.com if you're interested.
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Thanks for listening!
Until next time, happy selling!
